Last time, we discussed not selling cars like they are “power tools” in your advertising. You know, “the best this, the best that”— it is so cliché and it doesn’t resonate with Read More...
How Much Does Car Insurance Cost?
Generally speaking, the faster the car goes, the more you’ll pay to insure it. Photo: NRMA Driver’s Seat How much is car insurance going to cost you? It’s not an easy question Read More...
Simple Ways to Save $$$ on Car Insurance
If you’re in a hurry, the moral of the story is simply this: Know your coverage, and MOST IMPORTANTLY shop around for the best rates using online quote tools like the one below Read More...
Women’s Wednesday #36: Is Your Dealership Selling Cars Like They’re Power Tools?
Women buyers have different reasons than men for choosing where they finalize the deal. Understanding the nuances of women’s buying habits can mean the difference of making a sale or losing it. Read More...