The Good News? Women account for 50% of car purchases, and influence more than 80% of the deals. Read the Latest Her + His Car Review Share With Your Social Communities There Read More...
2015 Top Shopping Brands Rated by Women | How Does Your Brand Rank?
The average woman visits 30% more stores than men when car buying. Dealers that have a high WSI “shopping” score convert on average 15% more browsers to buyers. Women perceive these stores as more trustworthy and comfortable places to do Read More...