You’ve decided it’s time to begin to look for a new car. Maybe a used one. Maybe you’ll lease this time. With all these options - and so many models and brands Read More...
Page 2: Car Reviews – An Absolute Must Read
The best two places to look for a car are the auto manufacturer’s website and the dealership’s website. No matter where you live or where you’re moving to, no matter what kind Read More...
Page 3: Dealer Reviews – The Line in the Sand
Now that you’ve done your research and know what car model(s) will work best for you, it’s time for the validating test drive and what dealership(s) to go to. So, let’s take Read More...
Page 4: 10 Point Checklist – Your First Impression
‘Browsing’ is a key component to your car-buying experience; use your visit as an opportunity to evaluate the dealership first-hand. Walk through the entire place and take good mental snapshots, then use Read More...
Page 5: Writing Reviews – Let Your Voice Be Heard
If you are like most women, you want to talk to dealers directly, openly and honestly about your car buying needs. How they interact with you – and, how well they listen, Read More...
Page 6: Women’s Buying Power Today
Women now account for over half of all car purchases and they influence an estimated 80% of them. According to the National Institute for Automotive Service Excellence, women also make 65% of Read More...