Reviews & ORM
Get reviews in three individual categories:
Purchasing, Browsing and Servicing.
These aggregate into an Overall
score, as well.
Dealer Benefits
Use our online reputation management (ORM) tools to distinguish and leverage your dealership to women. With ongoing consumer reviews and a Women Satisfaction Index® (WSI) score of 3.80 – 5.0, your dealership will be recognized as a Certified Women-Drivers™ Friendly Dealer. Benefits of this status include:
- Reviews are optimized for major search engines
- Reviews are fed into Google Places
- Ability to engage with consumers to turn reviews into the highest scoring ones, with all posts being displayed and public
- Positive reviews feed to a dealer's social networking Facebook and Twitter sites
- Top ranking in website's search engine so these dealers show up first
- Immediate notification when dealership achieves Certified Women-Drivers Friendly™ and use of the seal for use in on and off-line advertising
- Certified Women-Drivers Friendly™ Dealers can advertise exclusively on site
Get Reviews Now
Your dealership should already be listed correctly in our database. If you have any business name changes, web/URL, or contact updates, please contact us and we will update your information immediately.
- Have your Sales team, F&I and Service manager, Internet Manager and Greeter invite women to write reviews after being at your dealership. Suggested wording:
"Thank you for Browsing/Purchasing/Servicing at our dealership. Please go to Women-Drivers.com an independent site, and write a review about your visit with us today. Your anonymous feedback assists us in improving our customers' experiences and lets us know what works." This gesture alone, demonstrates your openness to receive consumer feedback and inherently shows your dealership is already women-friendly."
- Send e-blasts to your existing female customers by sharing your commitment to superior customer satisfaction. View eblast example
- Send similar eblasts each month to new customers who have visited you in past 30 days
- Give customers 4 x 6 Review reminder cards to take with them when leaving your dealership. Click to download the front and the back
- Staple the 4 x 6 Review reminder cards to each Service order.
- Link one or more of these options logo 1, logo 2, or banner ad to your website's home page and Reviews page
- Have contests between the Sales and Service departments to see which one gets more reviews in a given week
For any questions contact us today.
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- Women currently control $5 trillion of the country's purchasing power.
- According to US Census, by 2010, over 34% of the US population will be non-white.
- Last year, women purchased 13.5 million cars at new car dealerships - or, each open business day women bought 43,270 cars.
- Women currently earn more Masters degrees than men
- While women make up 54% of all car purchases they influence up to 80% of the deals.
- Women buy 54% of cars and request 65% of mechanical service work completed each year at dealerships, surpassing $200 Billion worth of buying power
- Over 90% of the car sales team are men. Combine this with the fact that most women are not comfortable with the car buying process, leads women to buy from dealerships that have a good reputation of serving women.
- According to July 2008 Dealer Sales & Marketing, 83% of respondents polled indicated that their purchase decisions had been influenced by online product evaluations and reviews
- Women spend $55 billion annually, equal to men, on technical gadgets.
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