Industry Reports

How Many Car Dealerships Are Women Buyers Visiting

2017 US WOMENS CAR DEALERSHIP REPORT

Learn what percentage of women leave a dealership and never return. Understand what the top 5 reasons are for not buying at a dealership.
Download Your Copy Here

2017 U.S. Women's Car Dealership Report

2017 US WOMENS CAR DEALERSHIP REPORT

Women are purchasing an estimated 7.8 million new vehicles and are crucial for auto dealer's success. The 2017 US Women's Car Dealership Report provides all the trends, insights, analytics and answers you need. Are you paying close enough attention to your female guests and clients? We've included best business practices too,
to jump start a successful model.
Download Your Copy Here

How to Increase Sales to Women Buyers by $6 Million

how to increase sales to women buyers by 6 million

Now is the time to turn your dealership into a destination and strengthen your position for the fastest car buying segment. This white paper will enable dealers to train sales teams to develop new attitudes and behaviors to sell more cars. The bonus tracking worksheet allows GSM's and SM's to measure female guests (ups), referrals, and sales to measure this growth over time. CSI and retention are improved, too. Download Your Copy Here

Dealership 2020: Making Dealerships Welcome Destinations

2016 U.S. Women's Car Dealership Report

You have women jumping in to check out your store at various points during this shopping continuum; be prepared to provide her with what's importantáto her. After all, two-thirds of women are not confident or comfortable stepping in to your showroom. In this white paper, receive 8 Steps to Differentiate your Dealership to start converting more browsers to Buyers today. Download Your Copy Here

2016 Women Car Buyers and the Top 10 Brands Report

2016 U.S. Women's Car Dealership Report

In its first analysis of the top 10 car brands of 2015, Women-Drivers.com provides vital intel into comparative preferences and experiences of Ford, Chevrolet, Toyota, Honda, Nissan, Jeep, Hyundai, Kia, Subaru, and GMC women buyers and their WSI feedback and scores. Download Your Copy Here

2016 U.S. Women's Car Dealership Report

2016 U.S. Women's Car Dealership Report

Women account for half of all car purchases. Do you have a plan in place to improve and distinguish sales and customer service to women+families? Women-Drivers.com has aggregated the 2016 shopping, purchasing, leasing, and servicing behavior of this powerful buying segment and produced an easy-to-digest report of our findings. This report will assist your new plan or will provide specific insights to get you started. Download Your Copy Here

What's Your Dealership's Chemistry With Women?

What's Your Dealership's Chemistry With Women

When it comes to customer service or sales, we often talk about having the right chemistry with a customer. But what does that really mean? What are the right ingredients to attract women shoppers, turn them into buyers and keep them coming back to your service center? We have created a handy chart to use as a reference for steps your dealership can take help "re-create" the right synergy and drive more dollars to your bottom line. Download Your Copy Here

Worksheet to Track and Grow Women Guests, Referrals & Buyers!

Sales and Conversion Statistics

How successful is your dealership in converting women guests? How many guests actually buy? Are you aware how these buyers find out about your store? How can you grow what you don't track and measure? Usr our new worksheet to track 5 key stats each week and month. Download Your Copy Here

Free Report: 50 Years of Women and Cars - From A to Z

Free Report: 50 Years of Women and Cars - From A to Z

Reflecting back on 50 years of history of women and automobiles is a great way to see the huge industry and cultural shifts that have taken place in five decades. Here are a few of the trends and events that changed the marketplace and perceptions. Download Your Copy Here

Key Differences of Millennial Women

Key Differences of Millennial Women

If you want to increase your sales to millennial women, get this report. It will give you the insight you need to address millennial women in a way that impacts conversion because this buying segment has a very different set of interests than non-millennials. When you understand that, you can adjust your messaging. Learn how to position your dealership to be "go-to" destination for millennial women. Download Your Copy Here

2015 U.S. Women's Car Dealership Report

2015 US Women's Car Buying Report

Women account for half of all car purchases. Do you have a plan in place to improve and distinguish sales and customer service to women+families? Women-Drivers.com has aggregated the 2015 shopping, purchasing, leasing, and servicing behavior of this powerful buying segment and produced an easy-to-digest report of our findings. This report will assist your new plan or will provide specific insights to get you started. Download Your Copy Here

2014 U.S. Women's Car Buying Report

2014 US Women's Car Buying Report

Women account for 50% of car purchases. Women-Drivers.com has aggregated the shopping and purchasing behavior of this purchasing group and produced an easy-to-digest report of our 2014 findings. Download Your Copy Here